PRIVACY POLICY – MILOISE BOUTIQUE

Last updated: 27 September 2026

Miloise Boutique operates this online store and website, including all related information, content, features, tools, products and services, to provide you with a personalised shopping experience (the “Services”).

Miloise Boutique is powered by Shopify, which enables us to provide our Services to you.

This Privacy Policy describes how we collect, use, store and disclose your personal information when you visit our website, use our Services, make a purchase or other transaction, or otherwise communicate with us.

In the event of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall take precedence regarding the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By using our Services, you acknowledge that you have read this Privacy Policy and understand how your personal information is collected, used and disclosed.

1. PERSONAL INFORMATION WE COLLECT OR PROCESS

When we use the term “personal information”, we mean information that identifies you or can reasonably be associated with you.

Personal information does not include information that has been collected anonymously or permanently de-identified so that it can no longer reasonably be linked to an individual.

Depending on how you interact with our Services, where you live and applicable legal requirements, we may collect or process the following categories of personal information:

• Contact information: Your name, residential address, billing address, shipping address, telephone number and email address.

• Financial information: Payment card information, payment method, transaction details, payment confirmation and other payment-related information. Payment information is generally processed securely by Shopify and our authorised payment providers.

• Account information: Your username, encrypted password, account preferences and settings.

• Transaction information: Products you view, add to your cart or wishlist, purchase, return, exchange or cancel, as well as your order and transaction history.

• Communications: Information you provide when contacting us, including customer support enquiries, emails and other correspondence.

• Device information: Information about your device, browser, network connection, IP address and other unique identifiers.

• Usage information: Information about how and when you interact with our website and Services, including pages visited, browsing activity and interactions with our online store.

We collect and process personal information only where reasonably necessary for our business operations, customer service, legal obligations or other legitimate purposes described in this Privacy Policy.

2. SOURCES OF PERSONAL INFORMATION

We may collect personal information from the following sources:

Directly from You

We collect information when you:

• Create an account.

• Browse or use our website.

• Place an order.

• Subscribe to our marketing communications.

• Contact our customer support team.

• Submit a review or provide feedback.

• Otherwise voluntarily provide personal information to us.

Automatically Through Our Services

We may automatically collect certain information from your device when you access our website.

This may include information collected through cookies, pixels and similar tracking technologies.

From Our Service Providers

We may receive personal information from third-party service providers that assist us with payment processing, website hosting, analytics, customer support, order fulfilment and shipping.

From Business Partners and Other Third Parties

We may receive information from authorised business partners, advertising platforms and other third parties where permitted by applicable law.

3. HOW WE USE YOUR PERSONAL INFORMATION

Depending on how you interact with us, we may use your personal information for the following purposes.

Providing, Personalising and Improving Our Services

We use personal information to operate our online store and provide you with a convenient shopping experience.

This includes:

• Processing payments.

• Confirming and fulfilling orders.

• Arranging shipping and delivery.

• Managing returns, refunds and exchanges.

• Creating and managing customer accounts.

• Remembering your preferences.

• Sending order confirmations and shipping updates.

• Providing customer support.

• Enabling product reviews.

• Improving our website and shopping experience.

Marketing and Advertising

We may use your personal information for marketing and promotional purposes, including:

• Sending promotional emails.

• Sending SMS marketing messages where applicable.

• Providing information about new products, collections and special offers.

• Displaying relevant advertisements on our website and third-party platforms.

• Measuring the effectiveness of our marketing campaigns.

Marketing communications will be sent in accordance with applicable laws and your communication preferences.

You can unsubscribe from promotional emails at any time by clicking the unsubscribe link included in our emails.

Security and Fraud Prevention

We use personal information to:

• Verify customer accounts.

• Protect payment transactions.

• Detect and investigate suspected fraudulent activity.

• Prevent unauthorised access.

• Maintain the security of our website and Services.

Communicating with You

We use your personal information to respond to enquiries, provide customer support and maintain our customer relationships.

Legal and Regulatory Compliance

We may process personal information where necessary to:

• Comply with applicable laws and regulations.

• Respond to lawful requests from authorities.

• Maintain required business and financial records.

• Enforce our Terms of Service and other policies.

• Protect our legal rights and the rights of our customers.

4. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose your personal information to third parties where reasonably necessary for legitimate business purposes.

These third parties may include:

Shopify and Service Providers

We may share information with Shopify and authorised service providers that assist us with:

• Website hosting and maintenance.

• Payment processing.

• IT management.

• Data analytics.

• Customer support.

• Cloud storage.

• Order fulfilment.

• Shipping and delivery.

International Suppliers and Logistics Partners

Miloise Boutique works with international suppliers and fulfilment partners, primarily located in Asia.

To fulfil your order, we may share necessary information with these partners, including:

• Your name.

• Shipping address.

• Telephone number.

• Order details.

• Other information reasonably required to arrange delivery.

We only share information that is reasonably necessary for the relevant service.

International disclosures are handled in accordance with applicable privacy laws, including the New Zealand Privacy Act 2020 where applicable.

Marketing and Advertising Partners

We may share certain information with advertising and marketing partners to provide relevant advertisements, measure campaign performance and improve our marketing activities.

With Your Consent

We may disclose personal information to third parties where you have provided consent or requested that we do so.

Business Transfers

Personal information may be disclosed in connection with a business transaction, such as a merger, acquisition, restructuring or sale of business assets, where permitted by law.

Legal Obligations

We may disclose personal information where required by law or where reasonably necessary to protect our rights, customers or business operations.

5. OUR RELATIONSHIP WITH SHOPIFY

Miloise Boutique operates on the Shopify e-commerce platform.

Shopify collects and processes personal information relating to your access to and use of our Services.

Information submitted through our website may be transferred to Shopify and authorised third-party service providers, which may operate in countries outside your place of residence.

Shopify may process personal information to provide, maintain and improve its platform and related services.

For more information about how Shopify processes personal information, please review the Shopify Consumer Privacy Policy.

6. COOKIES AND TRACKING TECHNOLOGIES

Our website may use cookies, pixels and similar technologies to improve your shopping experience and understand how visitors interact with our Services.

These technologies may be used to:

• Remember your shopping cart.

• Save your preferences.

• Maintain website functionality.

• Analyse website traffic.

• Measure advertising performance.

• Display relevant advertisements.

• Improve our products and Services.

You can manage cookies through your browser settings and, where available, the cookie preference tools provided on our website.

Disabling certain cookies may affect the functionality of some website features.

Where required by applicable law, we will obtain your consent before using non-essential cookies or tracking technologies.

7. THIRD-PARTY WEBSITES AND LINKS

Our Services may contain links to websites, applications or platforms operated by third parties.

We do not control the privacy practices, security measures or content of these external websites.

We encourage you to review the privacy policies of any third-party websites before providing personal information.

Miloise Boutique is not responsible for the privacy practices of independent third-party websites, except where applicable law provides otherwise.

8. CHILDREN'S PERSONAL INFORMATION

Our Services are not intended for children.

We do not knowingly collect personal information from individuals under the age of 18 for the purpose of providing our Services directly to them.

If you are a parent or legal guardian and believe that your child has provided personal information to us, please contact us.

We will review your request and take appropriate steps to delete or otherwise manage the information in accordance with applicable law.

Email: info@miloise-boutique.com

9. DATA SECURITY AND RETENTION

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of electronic transmission or storage is completely secure.

We recommend that you avoid sending sensitive information through unsecured communication channels.

How Long We Keep Your Information

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy or as required by applicable law.

The retention period may depend on factors including:

• Maintaining your customer account.

• Processing and fulfilling orders.

• Providing customer support.

• Managing returns and refunds.

• Complying with tax, accounting and legal obligations.

• Resolving disputes.

• Preventing fraud and protecting our business.

When personal information is no longer required, we will take reasonable steps to securely delete or de-identify it, unless retention is required or permitted by law.

10. YOUR PRIVACY RIGHTS AND CHOICES

Depending on your location and applicable privacy laws, you may have certain rights regarding your personal information.

Right of Access

You may request access to the personal information we hold about you.

Right to Correction

You may request that inaccurate or incomplete personal information be corrected.

Right to Deletion

You may request the deletion of your personal information, subject to applicable legal requirements and legitimate retention obligations.

Right to Data Portability

Where applicable, you may request a copy of your personal information in a commonly used format or request that it be transferred to another service provider.

Right to Opt Out of Targeted Advertising

Where applicable, you may request that your personal information not be used for certain targeted advertising activities.

Marketing Preferences

You may unsubscribe from promotional emails at any time by clicking the unsubscribe link included in our marketing communications.

Please note that you may still receive essential transactional communications, such as order confirmations and shipping updates.

Additional Rights for EEA and UK Residents

If you reside in the European Economic Area or the United Kingdom, you may have additional rights under applicable data protection legislation, including:

• The right to object to certain processing activities.

• The right to restrict processing.

• The right to withdraw consent where processing is based on consent.

• The right to lodge a complaint with a relevant data protection authority.

To exercise any applicable privacy rights, please contact us at:

info@miloise-boutique.com

We may need to verify your identity before processing certain requests.

11. PRIVACY COMPLAINTS

If you have concerns about how we collect, use, store or disclose your personal information, please contact us.

We will review your complaint and make reasonable efforts to resolve the issue.

If you are located in New Zealand and remain dissatisfied with our response, you may be entitled to lodge a complaint with the Office of the Privacy Commissioner.

Website: www.privacy.org.nz

If you reside outside New Zealand, you may also have the right to contact your relevant local data protection authority.

12. INTERNATIONAL DATA TRANSFERS

Miloise-Boutique operates an international e-commerce business and works with service providers and fulfilment partners located in different countries.

Your personal information may therefore be transferred to, stored or processed outside your country of residence.

These countries may include locations where Shopify, our payment providers, suppliers and logistics partners operate.

We take reasonable steps to ensure that international transfers comply with applicable privacy laws.

Where the New Zealand Privacy Act 2020 applies, overseas disclosures will be handled in accordance with Information Privacy Principle 12.

Where required, this may involve appropriate contractual safeguards, comparable privacy protections or informed authorisation from the individual concerned.

For transfers of personal information from the European Economic Area or United Kingdom, we will use appropriate transfer mechanisms where required by applicable law, which may include recognised standard contractual clauses.

13. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our business operations, Services, legal requirements or privacy practices.

Any updated version will be published on this page with a revised “Last updated” date.

We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal information.

Where required by applicable law, we will provide additional notice of material changes.

14. CONTACT INFORMATION

If you have any questions about this Privacy Policy, our privacy practices or how your personal information is handled, please contact us.

Miloise Boutique

Email: info@miloise-boutique.com

For privacy-related enquiries, please use the subject line:

Privacy Enquiry – Miloise Boutique